Marketing Strategy MARK 9073

On Campus

Our Marketing Strategy course has been designed to familiarize you with the contemporary marketing theories, practices and trends used in Canada and around the world. This introductory marketing course focuses on teaching basic marketing theories (the "language" of marketing) as well as marketing strategies and tactics (the "tools" of marketing). Prepare for further study as you develop your awareness and understanding of marketing – both in the role it plays in business and the impact it has on society.

Also check out our online course: MARK 9076 Marketing Strategy (Online)


You will have the most success in this course if you have already completed our COMM 1008 College English course or our COMM 1138 College English (Online) course before you start this course.

Hours and Fees





Course Sections

There are no classes currently scheduled for this course; however, check back often to see if we have developed additional schedules for the upcoming term. If you would like to receive an email update when the fall term (September to December) begins and when the 2023–24 academic year (September 2023 to August 2024) becomes available and open for registration, complete our notification sign-up form.
Business Department

Read about our textbooks policy, and remember that the Continuing Education attendance policy and closure dates differ from those for full-time college programs.