Individual Giving: Major Gifts and Campaigns BUS 9167

Online Option

Securing large gifts for your charity can be daunting, but confirming these (the value relative to your charity) is one of the best ways for non-profit organizations to maintain the valuable programs they offer. Even within a charity that integrates annual giving and event revenue, major gifts have unique, strategic circumstances that require networking and long-term relationships. Our Individual Giving: Major Gifts and Campaigns course helps you develop the skills you need to be part of a modern non-profit's fundraising program. Learn how to research prospective major gift donors, prepare and execute individual gift asks with volunteers, develop a campaign as a fundraising tool, integrate estate giving as part of a cultivation process and retain donors through effective stewardship, ethics and accountability.


Course Delivery Method:

This is normally an in-class course but will be offered temporarily online via Blackboard Learn/Collaborate while college buildings are closed.

Technical/Computer Requirements:

Refer to the basic technology requirements for Blackboard online courses.

Hours and Fees



Contact Information

Course Sections

Delivery Method: Online

Some courses require you to purchase a textbook. The cost of the textbook is not included in the course fee unless otherwise indicated. If there is a textbook assigned for this course, it will be listed on the bookstore website.