Practical AI for Marketing MARK 9079

Temporarily Online

Our Practical AI for Marketing course was developed in response to the fact that, as the world becomes more automated, more companies than ever are investing in machine learning and artificial intelligence (AI) to keep up. Get an introduction to AI, and explore how new technology can be leveraged to build and execute marketing plans. Learn about strategy, AI platforms and market segmentation as well as how to leverage AI to drive awareness, purchasing and retention. This AI course uses live case studies while focusing on the practical uses of AI concepts and tools.

Hours and Fees





Course Sections

There are no classes currently scheduled for this course; however, check back often to see if we have developed additional schedules for the upcoming term. If you would like to receive an email update when the fall term (September to December) begins and when the 2023–24 academic year (September 2023 to August 2024) becomes available and open for registration, complete our notification sign-up form.
Business Department

Read about our textbooks policy, and remember that the Continuing Education attendance policy and closure dates differ from those for full-time college programs.