Web Analytics and Insights COMP 9652 Distance Learning Online Email to a Friend Our Web Analytics and Insights course explores complex digital marketing campaign measurements and metrics. Develop your knowledge of the current trends, tools and methodologies used in social media metrics, web analytics, digital monitoring and trend analysis. Learn how to measure and report on results from across a number of digital platforms and how to leverage this information to improve results over time. Also check out our in-class course: COMP 9647 Web Analytics and Insights Note(s) Course Delivery Method: This is an online course. Technical/Computer Requirements: Refer to the basic technology requirements for online courses. Prerequisite(s) You must have completed the following two courses. (Approved equivalents are also acceptable.) MARK 9054 Social Media Analytics or MARK 9056 Social Media Analytics COMP 9594 SEO and Paid Search or COMP 9603 SEO and Paid Search Contact Information 416-415-5000, ext. 2163 email@example.com Course Section(s) Available CRN: F16163 Delivery Method: Date(s) 02 Nov 2020 – 14 Dec 2020 Hours: 21 Fee: $197 Register Now Some courses require you to purchase a textbook. The cost of the textbook is not included in the course fee unless otherwise indicated. If there is a textbook assigned for this course, it will be listed on the bookstore website.