• Nick Pateras


    Nick Pateras


    Nick Pateras is vice president of strategy at Lift & Co., a cannabis data and media company. Before he joined Lift & Co., Nick spent several years in the pharmaceutical sector with Johnson & Johnson Inc. His background in health care led him to make the professional move into cannabis in early 2017, having long advocated for the recognition of its many medical applications. Nick is a regular speaker at cannabis conferences across Canada, the United States and Europe, typically on the topics of marketing, branding and global industry trends. He also holds degrees in commerce and philosophy from Queen’s University.