Marketing Research MARK 9074 Email to a Friend Our Marketing Research course looks at how marketing research can help managers make better marketing decisions. This introductory marketing course explores the marketing research process (specifically the planning, collection and analysis of relevant data) and how those results are communicated to management. By developing a basic understanding of its scope, learn to become a more effective buyer and user (rather than practitioner) of marketing research. Prerequisite(s) You must have completed our MARK 9073 Introduction to Marketing course or our MARK 9076 Introduction to Marketing course or an approved equivalent: Contact Information 416-415-5000, ext. 2163 firstname.lastname@example.org Course Section(s) Available CRN: F16949 Date(s) Day(s) Time Building Room 13 Sep 2018 – 13 Dec 2018 Th 6:15 – 9:15 p.m. SJA TBA Hours: 42 Fee: $358 Register Now CRN: S83221 Date(s) Day(s) Time Building Room 08 May 2019 – 07 Aug 2019 W 6:15 – 9:15 p.m. SJA TBA Hours: 42 Fee: $358 Register Now Some courses require you to purchase a textbook. The cost of the textbook is not included in the course fee unless otherwise indicated. If there is a textbook assigned for this course, it will be listed on the bookstore website.