Content Strategy MARK 9063 Email to a Friend Written and visual content is everywhere. Anyone can post on Facebook, tweet on Twitter, upload to Instagram or publish on a website or blog. What sets ordinary material apart from engaging, impactful content marketing that resonates with customers, differentiates brands and drives sales? A solid strategy. Our Content Strategy course teaches you how to build an actionable content plan that aligns effectively with target audiences and business goals. Practice bringing that strategy to life for a wide range of topics, formats and distribution channels. Also check out our online Content Strategy course. Recommendation(s) You will have the most success in this course if you have already completed our MARK 9049 Social Media Marketing course or our MARK 9057 Social Media Marketing course before you start this course. Contact Information 416-415-5000, ext. 2163 email@example.com Course Section(s) Available CRN: W51471 Date(s) Day(s) Time Building Room 16 Jan 2020 – 27 Feb 2020 Th 6:15 – 9:15 p.m. SJA TBA Hours: 21 Fee: $187 Register Now CRN: S82691 Date(s) Day(s) Time Building Room 14 May 2020 – 25 Jun 2020 Th 6:15 – 9:15 p.m. SJA TBA Hours: 21 Fee: $187 Register Now Some courses require you to purchase a textbook. The cost of the textbook is not included in the course fee unless otherwise indicated. If there is a textbook assigned for this course, it will be listed on the bookstore website.