• Content Strategy MARK 9069


    You know your way around Facebook, Twitter and Instagram and how to manage a blog. But what should you post on each of these platforms? How do you make the most of each while ensuring they are not competing with each other? Whether the content is for your personal brand or for a major corporation, these are important questions to answer. Our Content Strategy course teaches you how to determine who your audiences are, what they crave and how to build content that resonates. Also learn the effective planning and mapping strategies used for a wide range of social platforms and owned channels. Also check out our in-class Content Strategy course.


    This is an online course. Please ensure you are familiar with the basic technology requirements for online courses.

    Contact Information

    Some courses require you to purchase a textbook. The cost of the textbook is not included in the course fee unless otherwise indicated. If there is a textbook assigned for this course, it will be listed on the bookstore website.