Consumer Behaviour MARK 9075 Email to a Friend Our Consumer Behaviour course introduces you to the emerging field of consumer behaviour as it applies to marketing. Consider the internal and external influences acting within or upon the consumer in relation to product consumption. Then learn how marketers attempt to influence consumer behaviour. Apply what you have learned through a practical consumer behaviour audit. Also check out our online Consumer Behaviour course. Prerequisite(s) You must have completed our MARK 9073 Marketing Strategy course or our MARK 9076 Marketing Strategy course. (An approved equivalent is also acceptable.) Contact Information 416-415-5000, ext. 2163 firstname.lastname@example.org Course Section(s) Available CRN: F15890 Date(s) Day(s) Time Building Room 19 Sep 2019 – 05 Dec 2019 Th 6:15 – 9:15 p.m. SJA TBA Teacher: Steven Hobé Hours: 36 Fee: $291 Register Now Some courses require you to purchase a textbook. The cost of the textbook is not included in the course fee unless otherwise indicated. If there is a textbook assigned for this course, it will be listed on the bookstore website.